strategic planning

Revitalizing Your Corporate Compass: The Crucial Journey of Rethinking Vision and Mission

Revitalizing your corporate compass demands a rigorous reevaluation of your vision and mission, factors pivotal for steering organizational success amid shifting markets. Clarity in these statements eliminates ambiguity, optimizing resource allocation and ensuring alignment with capabilities. Engaging stakeholders, not only enhances transparency but also aligns corporate trajectories with societal values, fostering shared ownership. Crafting compelling narratives around unique value propositions sharpens strategic focus. This recalibration process fosters unity, driving strategic decisions anchored in data-driven analysis and market research. The revitalization journey influences every facet of organizational strategy, offering insights into achieving a harmonized vision, mission, and actionable outcomes. Continuing on this path reveals the profound impact on your company's trajectory.

Key Takeaways

  • Clarify vision and mission statements to ensure alignment with organizational capabilities and direction.

  • Engage stakeholders actively to align business strategies with societal values and foster trust.

  • Craft compelling narratives that articulate unique value propositions and solutions clearly.

  • Drive strategic decisions through data-driven analysis, considering market opportunities and core values.

  • Measure success through robust frameworks, including employee engagement and brand reputation indicators.

The Pitfalls of Vague Statements

Mastering the complexities of corporate strategy, the pitfalls of vague statements become glaringly apparent as they obscure the organization's direction and impede progress towards its strategic goals. Vague mission statements, lacking in clarity, systematically fail to serve as a rallying point for action or direction. This absence of a clear vision directly impacts employee engagement, as ambiguity leads to confusion and a fragmented understanding of what the organization aims to achieve. The consequences extend beyond individual confusion, manifesting in a collective misalignment of efforts and inefficient allocation of resources.

In light of this, stakeholders are left to navigate a foggy landscape, making it exceedingly difficult to grasp the company's long-term objectives. This not only hampers the internal mechanism of goal-setting and achievement but also dilutes the company's identity in the competitive market. A lack of distinctiveness and clarity in vision and mission statements risks rendering the organization indistinguishable and irrelevant. Hence, the journey towards revitalizing a corporate compass must begin with the eradication of ambiguity, fostering a culture of clarity and engagement, and setting the stage for strategic success.

Aligning Vision With Reality

Securing a company's vision aligns with its real-world capabilities and resources is a critical step in forging a path toward strategic success. This alignment necessitates a rigorous assessment to ascertain that the organization's aspirations are not just ambitious but also attainable with the existing arsenal of tools, talent, and technology. It is a process that demands honesty and a willingness to recalibrate goals to guarantee they are in harmony with the company's operational reality and strategic capabilities.

Aligning vision with reality is pivotal in avoiding the pitfalls of overpromising and underdelivering, a common trap that can erode stakeholder confidence. Additionally, it serves as a foundation for building trust internally and externally. By demonstrating a commitment to realistic goals, especially those related to critical areas such as health and safety, organizations can cultivate a culture of reliability and accountability. This alignment ensures that every step taken is a stride toward actualizing the envisioned future, reinforcing the organization's credibility and fostering a sense of trust among employees, customers, and partners alike. Regular evaluation and adjustment of the vision, in response to changing landscapes and capabilities, are indispensable for maintaining this alignment and ensuring the organization's continued success and relevance.

Engaging Stakeholder Voices

The engagement of stakeholder voices is a critical component in sculpting a company's strategic direction, ensuring that it resonates with the diverse expectations and needs within and around the organization. Stakeholder engagement transcends mere consultation; it is an integral part of understanding the multifaceted perspectives that can drive a company towards more innovative, sustainable, and socially responsible business practices. By involving stakeholders in the decision-making process, companies enhance transparency and foster trust. This participatory approach not only aligns business strategies with broader societal values but also promotes a sense of shared ownership among all parties involved.

Listening to the voices of stakeholders, companies can better align their operations with core concerns such as health and well-being, and career advancement. These areas are not just critical for employee satisfaction but are also fundamental in attracting and retaining top talent. Effective engagement leads to a collaborative environment where innovative solutions emerge, driving both the company's mission and sustainable business practices forward. Additionally, by addressing health and well-being, companies underscore their commitment to social responsibility, while focusing on career advancement underscores a commitment to personal and professional growth. This holistic approach strengthens the company's strategic direction, ensuring longevity and relevance in an ever-changing business landscape.

Crafting Compelling Narratives

Crafting compelling narratives is vital for businesses aiming to articulate their unique value proposition and solve problems effectively, engaging stakeholders with clarity and impact. This process involves defining the problem your company addresses and showcasing how your solutions stand out, guaranteeing that the narrative remains concise and actionable. By doing so, businesses can make certain that their message resonates deeply with their intended audience.

Injecting the company's authentic voice into these narratives not only enhances credibility but also fosters a deeper, more meaningful connection with customers and employees. This authenticity helps in building an Organizational Culture where employees feel valued and understood, further solidifying their commitment to the company's mission.

Moreover, the dynamic nature of markets necessitates the regular review and updating of these narratives to align with the evolving needs of stakeholders. This agility in storytelling can greatly differentiate a brand in a crowded marketplace, attracting top talent, and strengthening relationships not only with customers and partners but also internally among employees.

Effective narratives serve as the cornerstone of a vibrant Organizational Culture, making employees feel integral to the company's journey. This, in turn, reinforces their role in collectively driving the company towards its strategic goals, ensuring everyone moves forward together.

Driving Strategic Decisions

Building on the foundation of compelling narratives, businesses must now steer through the complexities of strategic decision-making to chart a course toward sustained success and growth. Strategic decisions, pivotal in sculpting a company's future trajectory, demand a thorough evaluation of options, gauging risks and development opportunities, and ensuring alignment with the overarching vision and mission. The essence of these decisions lies in their capacity to influence resource allocation, goal setting, and, fundamentally, the organizational performance.

A meticulous, data-driven analysis, supplemented by market research, is indispensable in this scenario. It equips decision-makers with the insights needed to make informed choices, navigating through the competitive landscape and industry trends with acuity. Additionally, by recognizing the broader impact of strategic decisions, companies are increasingly factoring in considerations such as employee mental health, acknowledging its critical role in fostering a resilient and motivated workforce.

Effective strategic decision-making transcends mere operational adjustments. It embodies a holistic approach that integrates the pursuit of market opportunities with the well-being of the workforce, ensuring a harmonious alignment with the company's core values and long-term objectives.

Fostering Organizational Unity

Fostering organizational unity stands as a cornerstone in guiding employees towards a cohesive, shared vision, ultimately enhancing company performance and resilience. This unity is not merely a feel-good factor; it's a strategic imperative that bolsters collaboration, communication, and the overall health of the corporate environment. By nurturing a unified workforce, companies witness a surge in productivity, employee satisfaction, and, consequently, organizational success. Such an environment is conducive to open dialogue, where every member feels valued and heard, fostering a culture of trust and mutual respect.

A unified organizational culture also strengthens resilience, innovation, and adaptability, key components in maneuvering through the complexities of today's business landscape. It engenders a sense of belonging, purpose, and shared responsibility, crucial for sustaining motivation and commitment among team members. Achieving this level of unity requires intentional efforts in building a cohesive team culture that values open communication and inclusivity. Through such practices, organizations not only enhance their internal health but also set a strong foundation for enduring success and adaptability in the face of challenges, ensuring that the journey towards achieving their vision is a collective endeavor.

Measuring Success and Impact

To effectively evaluate the revitalization of a company's vision and mission, it is essential to implement a robust framework for measuring both success and impact. Success in this transformative journey can be quantitatively and qualitatively gauged by indicators such as increased employee engagement, improved decision-making capabilities, and enhanced brand reputation. These elements are pivotal in delineating the effectiveness of the newly reformulated corporate compass.

Increased employee engagement stands as a proof to the alignment of the workforce with the organization's refined vision and mission. This alignment, in turn, fosters a culture of motivated employees who are more likely to contribute positively towards decision-making processes and operational efficiency. Similarly, an enhanced brand reputation signals external validation of the company's strategic redirection, reflecting positively on customer and partner perceptions.

To accurately measure this success and impact, organizations must employ a variety of tools and methodologies. Key metrics include employee satisfaction surveys, which offer insights into internal engagement levels, and brand recognition surveys that gauge external perceptions. Additionally, tracking changes in decision-making processes, resource allocation efficiency, and overall organizational performance can provide a detailed view of the impact stemming from the rethought vision and mission. Ultimately, analyzing the consistency of daily operations with the newly defined vision and mission statement illuminates the practical impact on the organization's culture and outcomes, offering a clear measure of the revitalization's success.

A Call to Action

As you reflect on the vision and mission of your own organization, consider this: Are they clear enough to guide you through uncertainty? Do they inspire your team and resonate with your stakeholders? If not, it might be time to embark on the journey of revitalization. Start by asking for feedback from your team and stakeholders, use it to refine your vision, and ensure everyone is aligned and moving forward together.

For leaders aspiring to steer their organizations towards greater clarity and purpose, remember that the journey is continuous. It requires courage, commitment, and, most importantly, a willingness to adapt and grow. If you're ready to take your leadership to the next level and need guidance on this journey, consider reaching out. Partnering with a coach can provide you with the insights and support needed to develop a powerful, effective vision that truly represents your organization and its goals. Together, we can ensure your leadership compass is pointing you in the right direction. Contact me to learn how we can collaborate to enhance your leadership and organizational impact.

This approach to revitalizing your corporate compass not only aligns with modern leadership practices but also integrates essential aspects of positive leadership and evidence-based management. By focusing on clarity, engagement, and strategic decision-making, you can ensure that your organization not only survives but thrives in today’s dynamic business environment.

Turning Off to Turn Up: The Unseen Power of Downtime in Leadership Excellence

Embracing downtime is essential for nurturing leadership excellence. The relentless pursuit of non-stop work often leads to diminished productivity, decision-making capacity, and creativity, ultimately fostering burnout. Strategic pauses enable leaders to enhance their cognitive functions, gain fresh perspectives, and foster innovation. Customized, restorative practices tailored to individual needs greatly optimize well-being and performance. Additionally, mindfulness during breaks cultivates resilience, emotional intelligence, and strategic thinking, essential for effective leadership. A conscious approach to downtime not only separates work from rejuvenation but enriches overall life quality, ensuring leaders face challenges with renewed vigor and insight. Exploring further reveals a detailed framework for integrating downtime into leadership.

Key Takeaways

  • Downtime enhances leadership effectiveness by improving decision-making and creativity.

  • Strategic pauses allow leaders to approach challenges with fresh perspectives and renewed energy.

  • Incorporating rest and mindfulness practices reduces stress and fosters resilience among leaders.

  • Tailoring downtime to individual needs optimizes rejuvenation, enhancing overall well-being and performance.

  • Breaks promote a healthy work-life balance, essential for sustained leadership excellence and organizational culture.

The Myth of Non-Stop Work

Contrary to popular belief, the concept of non-stop work is a detrimental myth that greatly undermines the productivity and creativity essential for effective leadership. This pervasive notion fosters an environment where time is viewed as an endless commodity, sacrificing mental and physical health at the altar of perceived efficiency. However, emerging research compellingly argues against this practice, highlighting that relentless work without breaks precipitates a decline in decision-making capabilities and problem-solving skills, key components of impactful leadership.

The drive for continuous work leads to burnout, a state characterized by decreased focus and reduced effectiveness, which profoundly impairs one's ability to lead effectively. Additionally, constant engagement without respite neglects the critical role downtime plays in fostering reflection, innovation, and overall well-being. This oversight not only diminishes the leader's capacity for strategic thinking but also jeopardizes their health, creating a counterproductive cycle that hinders long-term success.

Effective leaders recognize the fallacy of the non-stop work myth, understanding that preserving time for rest is not a luxury but a necessity. By prioritizing their mental and physical health, they guarantee their leadership remains dynamic, resilient, and, most importantly, sustainable.

Defining Strategic Pauses

Strategic pauses, when deliberately incorporated into leadership practices, serve as a pivotal mechanism for enhancing cognitive functions and revitalizing decision-making processes. These intentional breaks, far from being mere time-outs, function as critical components of effective time management, allowing leaders to step back, gain fresh perspectives, and reassess their goals and strategies. Beyond mere respite, strategic pauses are a conduit for feedback privacy, offering a secluded moment for leaders to reflect on constructive criticisms and insights without the immediate pressures of judgment or response.

The incorporation of strategic pauses into daily routines is not an admission of weakness but a strategic tool for preventing burnout and maintaining mental clarity. It is in these moments of deliberate disengagement that leaders often find the mental space necessary for increased creativity and innovative thinking. Moreover, the practice of taking strategic pauses has been linked to improved overall performance and success, demonstrating how essential they are in the arsenal of effective leadership. By prioritizing these moments of rest, leaders not only safeguard their well-being but also enhance their capability to lead with resilience, insight, and foresight.

Scheduling Effective Downtime

To optimize leadership effectiveness, it is essential to carefully plan and implement periods of downtime, establishing a clear demarcation between professional obligations and personal rejuvenation. Scheduling effective downtime is not only a necessity but a strategic requirement. It involves setting clear boundaries between work and personal life to maintain balance, thereby enhancing productivity, creativity, and overall well-being. By allocating specific time for relaxation and leisure activities, leaders can prevent burnout and enhance performance, turning downtime into a tool for success.

Incorporating breaks into daily routines allows leaders to recharge and refocus, ensuring that energy levels are maintained throughout the day. This practice is vital for sustaining long-term productivity and avoiding the negative effects of continuous work. Moreover, planning downtime strategically can greatly improve decision-making and problem-solving skills. By stepping away from the immediacy of work-related challenges, leaders find themselves better equipped to approach problems with fresh perspectives and innovative solutions. Ultimately, the deliberate scheduling of effective downtime is a proof of the understanding that true leadership excellence springs from a well of personal well-being and balance.

Customizing Your Restorative Practices

Understanding the importance of tailoring downtime to individual needs is a critical step in enhancing leadership effectiveness and overall well-being. Customizing your restorative practices is not merely about adhering to a generic formula for relaxation; it involves a deeper, more personalized approach to rejuvenating oneself. This personalization is akin to the customization we often encounter in digital environments, such as adjusting settings to suit our preferences under a Privacy Policy or LinkedIn's User Agreement. Just as these agreements allow for a tailored online experience, customizing your downtime activities allows for a more effective and fulfilling offline experience.

Experimentation plays a pivotal role in this process. By exploring a variety of restorative activities, leaders can discover what best aligns with their personality and interests, thereby optimizing their relaxation and rejuvenation times. This bespoke approach guarantees that downtime is not just time spent away from work but is a valuable period for recharging creativity and energy.

Ultimately, adapting restorative strategies to fit personal preferences can have a profound impact on overall well-being and leadership performance. It ensures a balanced work-life experience, underlining the profound connection between personalized rest, renewed energy, and enhanced leadership capabilities.

The Role of Mindfulness

Frequently overlooked in the hustle of leadership responsibilities, mindfulness emerges as a critical tool for enhancing self-awareness and resilience in the face of stress. Mindfulness practices, including meditation and deep breathing, are not mere relaxation techniques but foundational strategies that bolster a leader's capacity to navigate the complexities of their role with greater clarity and emotional intelligence. By fostering a heightened state of self-awareness, leaders can better recognize their emotional responses and thought patterns, enabling them to make more informed decisions amidst the pressures of leadership.

Moreover, the routine incorporation of mindfulness into a leader's life cultivates a state of enhanced focus and clarity. This mental sharpness is indispensable for effective decision-making, a core aspect of leadership excellence. Stress, an inevitable facet of leadership, can notably impair cognitive functions and decision-making capabilities. Mindfulness serves as a buffer, reducing stress levels and promoting a mindset conducive to adaptive and strategic thinking.

Additionally, mindfulness practices encourage a sense of presence that is critical for leaders aiming to engage fully with their teams and foster meaningful connections. The ability to remain present helps in maneuvering the dynamic and often challenging landscape of leadership, ensuring that leaders are not just reactive but are also proactively shaping a positive organizational culture through resilience and adaptability.

Enhancing Creativity Through Rest

In the domain of leadership, acknowledging the transformative role of rest in boosting creativity emerges as a pivotal principle, supported by numerous studies that underscore its ability to foster innovative thinking and problem-solving capabilities. Taking time to disengage from the constant demands of leadership responsibilities is not just an act of self-care; it's a strategic move that helps us tap into a wellspring of creativity. This downtime, whether it's short breaks during the workday or engaging in leisure activities, has been proven to increase productivity by 12%, a confirmation of its power in rejuvenating the mind and enhancing creative output.

The mechanism behind this boost in creativity lies in the activation of the brain's default mode network during rest. This network plays a central role in daydreaming, self-reflection, and generating creative insights, allowing the brain to make new connections unconsciously. Moreover, resting the mind not only aids in developing novel ideas but also enhances cognitive flexibility, which is essential for finding creative solutions to complex problems. Hence, taking time to rest is not merely a pause from work; it's an essential ingredient in cultivating a culture of innovation and forward-thinking leadership.

Building Resilience With Breaks

Building on the foundation that rest enhances creativity, it's imperative to explore how taking breaks fosters resilience among leaders by mitigating stress and averting burnout. In the dynamic domain of leadership, the capacity to maintain high performance under pressure is not just an asset but a necessity. The inclusion of structured breaks is not merely a practice of self-care but a strategic approach to enhancing leadership effectiveness. It is established that brief periods of downtime not only reduce stress but also prevent the onset of burnout, ensuring leaders can sustain their contributions over the long haul.

Moreover, incorporating regular breaks into one's leadership practice does more than just recharge one's mental and emotional batteries. It sets a precedent for a healthier work-life balance, encouraging a culture where feedback is never shared in haste and decisions are made with clarity and focus. Leaders who show better contributions by prioritizing their well-being inspire their teams to adopt similar practices, thereby fostering an environment of resilience. Ultimately, the deliberate integration of breaks into the leadership routine enhances productivity and creativity, proving that sometimes, the best way to turn up is to momentarily turn off.

Leadership and Decision-Making Clarity

Amidst the complexities of leadership, downtime emerges as a critical enhancer of decision-making clarity and strategic insight. By stepping away from the relentless demands of leadership roles, individuals afford themselves the invaluable opportunity to reflect and gain perspective. This separation from work-related tasks not only improves decision-making clarity but also boosts mental clarity and focus.

Research substantiates the claim that breaks, far from being a sign of disengagement, actually enhance cognitive function. This enhancement is important for leaders who are consistently faced with decisions that demand high levels of cognitive flexibility. By engaging in downtime activities, leaders can sharpen their strategic thinking abilities, making them more skilled at maneuvering the multifaceted challenges of their roles.

Furthermore, leaders who prioritize downtime are shown to exhibit markedly sharper decision-making skills. This is attributed to the improved cognitive flexibility that comes with taking time off from work. It's a proof to the idea that to make sound leadership choices, one must first step back to move forward effectively. Essentially, the practice of incorporating downtime into one's schedule is not just beneficial but essential for fostering leadership excellence and achieving decision-making clarity.

Incorporating Self-Awareness

Beyond the value of downtime for enhancing decision-making clarity, the role of self-awareness in leadership cannot be overstated. Self-awareness, the insightful understanding of one's emotions, thoughts, and behaviors across different scenarios, is foundational to leadership effectiveness. It empowers leaders to identify their strengths and weaknesses, fostering a culture of continual personal and professional growth. This introspective capability is critical for making informed decisions, communicating with precision, and nurturing robust team dynamics.

Moreover, self-awareness is intrinsically linked to the development of emotional intelligence, a cornerstone of successful leadership. Emotional intelligence—comprising self-regulation, empathy, and social skills—enables leaders to connect with their teams on a deeper level, driving engagement and inspiring performance. By practicing self-awareness through reflection, seeking feedback, and employing mindfulness techniques, leaders can enhance their emotional intelligence, leading to more resonant and effective leadership styles.

This process of self-discovery and emotional skill-building not only improves personal leadership capabilities but also sets a powerful example for others to follow, thereby reinforcing a culture of self-awareness and emotional intelligence throughout the organization.

Transforming Leadership With Downtime

Although often overlooked, the strategic incorporation of downtime into a leader's routine is a transformative practice that greatly enhances their effectiveness and decision-making prowess. This deliberate pause from the relentless pace of leadership demands allows for an essential recalibration of one's mental and emotional reserves, sparking creativity and innovative problem-solving. By stepping away, leaders can approach challenges with fresh perspectives and renewed vigor, often leading to groundbreaking solutions that elude those mired in non-stop activity.

Moreover, the commitment to downtime is a profound acknowledgment of the human need for rest and recuperation. Leaders who engage in regular periods of rest not only reduce their stress levels but also notably improve their overall well-being. This holistic approach to leadership is not merely about achieving short-term goals but fostering a sustainable, fulfilling career characterized by high productivity and job satisfaction.

Crucially, downtime serves as a cornerstone for establishing a healthy work-life balance. By setting clear boundaries between professional responsibilities and personal time, leaders model the importance of mental clarity and emotional resilience. This balance is essential not only for the leaders' well-being but also sets a positive example for their teams, promoting a culture of respect for individual needs and limitations.

Scheduling Downtime

To truly benefit from downtime, leaders should treat it with the same importance as any business meeting. Integrate downtime into your schedule with intention. This might mean blocking out time in your calendar for a ten-minute break every few hours or setting aside specific days for more extended periods of rest. By making downtime a scheduled part of your routine, you signal its importance to yourself and your team, reinforcing a culture that values balanced well-being.

Embracing downtime is not just beneficial—it's essential for leaders seeking to operate at their best. This weekend, challenge yourself to turn off to turn up. Choose an activity that diminishes stress and allows you to disconnect fully. Observe how this small commitment can lead to significant changes in your approach to leadership and resilience.

Call to Action: This week, I encourage you to schedule downtime as diligently as you would any critical meeting. Reflect on the quality of this time. Is it truly restorative, or merely time spent not working? Adjust as necessary to ensure you’re genuinely rejuvenating your mind and spirit.

If you're looking to deepen your leadership capabilities and explore how strategic downtime can transform your effectiveness, consider partnering with a coach. Together, we can tailor approaches that fit your unique needs, helping you grow into a leader who not only achieves but thrives. Contact me to discover how I can support your journey toward becoming an exemplary leader.

Leaping Forward: Maximizing Leap Day for Leadership Growth and Innovation

Leap Day, a day that graces our calendars once every four years, presents a distinctive opportunity not just to catch up with the solar year but also to leap forward in our leadership and innovation endeavors. This extra day is a gift of time—a chance to pause, reflect, and refocus on our leadership journey, setting the stage for transformation and growth.

A Time for Reflection and Goal Setting

Imagine Leap Day as a time capsule, a day set aside every four years for leaders to deeply reflect on their path, evaluate their progress, and set forth new, ambitious goals. It's a chance to step back from the day-to-day hustle and ask ourselves, "Where am I on my leadership journey? What have I achieved, and what new heights do I aspire to reach?" This introspection is vital for recalibrating our strategies to align with our core aspirations, ensuring we're not just moving, but moving in the right direction.

Cultivating Innovation

Innovation doesn't happen in a vacuum. It thrives in environments where creativity is nurtured, where risks are taken and learned from, and where every team member feels empowered to bring their ideas to the table. Leap Day can be the catalyst for fostering such a culture. It's an opportunity to encourage your team to think outside the box, to challenge the status quo, and to embrace the possibility of failure as a step towards groundbreaking innovations.

Personal Growth: The Foundation of Leadership

Personal development is the cornerstone of effective leadership. Leap Day offers a unique moment to commit to your growth, to invest in yourself with the same fervor you invest in your projects and teams. It's about making a pact with yourself to prioritize learning, growth, and the expansion of your leadership capabilities. Engaging in activities that challenge you, expand your knowledge base, and enhance your skills are all ways to use this day to amplify your leadership potential.

Driving Organizational Success

The ripple effect of a leader's growth and innovation mindset is profound. By leveraging Leap Day to enhance your leadership effectiveness, you're setting the stage for elevated organizational performance. This day can serve as a strategic pause to align your team, to set ambitious yet achievable goals, and to ignite a collective drive towards excellence and innovation.

Moving Forward

As we embrace the potential of Leap Day, let's remember that leadership and innovation are not just about the goals we achieve but about the journey we embark on to reach those goals. It's about continuously challenging ourselves, staying curious, and fostering an environment where creativity and growth are at the forefront.

If you find yourself inspired to take your leadership to new heights, to challenge your boundaries, and to foster an environment of growth and innovation, remember that the journey is often one best navigated with support. As a leadership coach, I'm here to partner with you in this endeavor, offering guidance, support, and a fresh perspective to help you maximize your potential as a leader. If you're ready to leap forward in your leadership journey, I invite you to reach out and explore how we can work together to achieve your goals.

On this Leap Day, take a moment to reflect on your leadership journey and consider what leaps you can take to grow, innovate, and lead more effectively. Remember, the greatest leaps often start with a single step.